Conduct a survey among

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Why? Because each contact base has its own “ideal” mailing frequency. It depends on what subscribers expect from you, what they think about you, and what the quality of your newsletter is. Try to find a relationship between open rate and mailing frequency. This will help you determine the frequency that's appropriate for your audience .

Also, mailing tactics can be adjusted for different Brunei Email List segmentation groups: Reduce the frequency for those who rarely open your emails; Increase frequency for those who open almost all of your emails;  your subscribers, find out how often they would like to receive emails from you.

Then distribute your subscribers into segmented groups. Develop an email strategy for your audience and your open rate will automatically increase. Determine the ideal time to send your email When it comes to email marketing, timing matters a lot. The ideal time for sending is in most cases the same for all audiences.