Even though many people knew i

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T was about to become a reality, I don’t think most of us could truthfully say we understood the immediate impacts it would have on our lives. And, without question, one of the areas that experienced the most changes thanks to generative artificial intelligence is digital marketing. From copywriting to image sourcing, everything changed. So, it’s perfectly understandable that many marketers still feel lost and uneasy when producing their content. As a small disclaimer, I used to be terrified of AI. Yes, I was (and to some extent, I still am) one of those people. Since I work with project management in marketing, I’ve learned to accept that there’s nowhere to run.

We can adapt to it or stay behind as the world progresses without us. And to do so, I did what I do best: started a personal project to test and use AI in my job, both from a managerial standpoint and a content production standpoint. Now, I want to share a few of those Whatsapp Number List  insights with you so I can prove that these tools can help you in many ways other than just producing copy. How can AI work with me? A common misconception is that AI works for us. For you to have the best possible results, try and see these tools as a coworker who works with you. By that I mean: use it to increase productivity and quality, not to create everything from scratch.



What sets and will continue setting your content and company apart from your competitors is your creativity and humanity. Meaning that every content we create must have our customers and their needs in mind. As much as artificial intelligence can understand and analyze what people are looking for, which keywords they are using, and which content performs better, they are not able to understand your persona’s pains and challenges. Only another human can. Also, make no mistake: Google might not penalize you for using AI-created content, but it will lower your ranking if your content is made primarily for the algorithm.